Dr. Suwelack – Freeze‑Dried Coffee
Dr. Suwelack, founded in 1926, is a German specialist in freeze‑drying and is recognised as a pioneer in high‑quality instant coffee. The company has more than 40 years of expertise in freeze‑dried coffee and offers a wide range of single‑origin and blended products. It controls every step of the process—from green coffee sourcing and roasting to freeze‑drying and packaging—and supplies major roasters, retailers and airlines.
- Company Snapshot: German pioneer in freeze‑dried coffee with more than four decades of expertise and complete in‑house manufacturing.
- Key Products Available Through Target: Freeze‑dried instant coffee (single‑origin and custom blends), barista‑style instant coffee, decaffeinated variants and speciality formulations.
- Primary Applications: Retail brands, vending and airline beverages, instant cappuccino mixes, confectionery inclusions and desserts.
- Differentiators / Why It Matters: State‑of‑the‑art freeze‑drying technology and aroma protection processes preserve flavour and aroma; custom blending allows brand owners to differentiate.
- Sustainability / Innovation Highlights: Energy‑efficient freeze‑drying and integrated supply chain reduce waste; ability to right‑size blends to minimise leftovers.
- Local Support: Target facilitates tasting sessions, custom sample development and supply planning aligned with local seasonal demand.
- Value Proposition for Customers: Launch premium instant coffee lines quickly with outstanding flavour and aroma retention backed by reliable supply.