Target Chemicals is a specialty chemical distribution company headquartered in Amman, Jordan. Since 1990, we have served manufacturers across the food, pharmaceutical, adhesive, coating, personal care, and agricultural industries with high-quality raw materials, technical expertise, and reliable supply chains. Our team of pharmacists, chemical engineers, food scientists, and application specialists works directly with production teams to solve formulation challenges — not just deliver drums.
We are the authorized regional distributor for 33 world-class chemical producers, including Novonesis (formerly Novozymes), Henkel Adhesive Technologies, DSM-Firmenich, BYK / ALTANA, Tate & Lyle, Nouryon, MEGGLE, Emsland Group, AROMSA, Dr. Suwelack, Darling Ingredients / Rousselot, Dow, FOI, Jungbunzlauer, EOC Surfactants, Gelymar, Kalsec, Vink Chemicals, Rikevita, Interfiber, J&K Ingredients, Eckart, Industrial Physics, Sudarshan, Synthomer, Sasol, Fiber Star, Solar Comercio, Inter-Harz, Alteqo, DIC, Hexion, and Kimix. Every product we supply comes through a verified chain of custody, backed by Certificates of Analysis and stored in GDP-aligned, temperature-controlled warehousing.
Target Chemicals was established in 1990 in Amman, Jordan, at a time when most chemical supply in the region was handled by general trading companies with no technical depth. Our founder saw a gap: manufacturers in Jordan and the broader Levant needed more than a source of raw materials. They needed a partner who understood their formulations, their production constraints, and the regulatory requirements of their end markets.
From the beginning, Target Chemicals focused exclusively on specialty chemicals — not commodity bulk trading. That decision shaped everything that followed. We built a team of technically trained professionals, established direct partnerships with global chemical producers, and invested in laboratory and warehousing infrastructure that could support the quality standards our customers required.
Over three decades, we have expanded from a single-principal relationship to a portfolio of 33 global suppliers. We have grown from serving food manufacturers in Amman to supporting production facilities across Jordan, Iraq, Lebanon, the West Bank, and Saudi Arabia. Our sourcing office in China allows us to manage supply chain complexity for customers who need materials from both Western and Asian origins.
Today, Target Chemicals employs approximately 24 people, operates from our offices at Masannat Plaza on King Abdullah II Street, and manages temperature-controlled warehouse facilities across the region. We have shipped to every major industrial zone in Jordan and maintain active supply relationships in five countries.
We organize our business around three commercial clusters, each led by dedicated specialists with deep domain expertise:
This cluster serves manufacturers of food and beverages, personal care products, and home care and institutional cleaning products. Our team includes food scientists and formulation chemists who understand the regulatory and sensory requirements of consumer-facing products.
Key product lines include: food enzymes from Novonesis for bakery and beverage applications; SPLENDA® Sucralose, modified food starches, stabiliser systems, and maltodextrins from Tate & Lyle; DELVO® cultures, natural food colors, stabilizers/texturants, and vitamins from DSM-Firmenich for food fortification and supplements; personal care silicones (DOWSIL®) and home care surfactants and antifoams from Dow; potato starches and pea products from Emsland Group; flavors and taste solutions from AROMSA; personal care ingredients from Nouryon (Armocare®, Structure®, Amaze®); home care cleaning chemicals from Nouryon (Dissolvine®, Berol®, Finnfix®); specialty fragrances from FOI for personal care and home care; citric acid and xanthan gum from Jungbunzlauer; mild surfactant systems from EOC Surfactants; carrageenan hydrocolloids from Gelymar; natural spice extracts and antioxidants from Kalsec; biocide preservatives from Vink Chemicals; food emulsifiers from Rikevita; natural dietary fibers from Interfiber; clean-label bakery preservation from J&K Ingredients; freeze-dried instant coffee and yoghurt powder from Dr. Suwelack; whipping agents, emulsifiers, WPC, and coffee creamer from MEGGLE; cosmetic effect pigments from Eckart; personal care defoamers and dispersing additives from BYK / ALTANA; Citri-Fi® functional citrus fibers from Fiber Star; egg albumen and egg yolk powders from Solar Comercio; paraben preservatives from Inter-Harz; and Glycasol specialty solvent from Alteqo for personal care and home care applications.
This cluster supports manufacturers of adhesives, coatings, paints, and construction materials. Our adhesive application engineers and coating chemists work on-site with customers to optimize bonding performance, surface preparation, and coating formulations.
Key product lines include: Technomelt® hot-melt adhesives, Loctite® engineering adhesives, and Bonderite® surface treatments from Henkel Adhesive Technologies; DISPERBYK® wetting and dispersing agents, RHEOBYK rheology modifiers, and BYK surface additives from BYK / ALTANA; ethylene amines and organic peroxides from Nouryon for epoxy curing and polymerization; DOWSIL™ silicone sealants, cellulose ethers, and construction chemical additives from Dow; metallic effect pigments from Eckart / ALTANA for automotive, industrial, and printing ink applications; TQC Sheen and Technidyne coatings testing instruments from Industrial Physics; organic and inorganic color pigments from Sudarshan; emulsion polymers from Synthomer for architectural coatings and construction; in-can and dry-film biocide preservatives from Vink Chemicals for coatings and sealant applications; ACRYDIC acrylic resins from DIC for industrial and architectural coatings; EPIKOTE epoxy resins and EPIKURE curing agents from Hexion for protective coatings; and titanium dioxide and calcined kaolin clay from Kimix for paint and coatings formulations.
This cluster serves pharmaceutical manufacturers, agrochemical formulators, animal feed producers, and veterinary product companies. Our pharmacists and regulatory specialists manage product registration, documentation, and compliance for some of the most highly regulated industries in the region.
Key product lines include: feed enzymes and agricultural biocontrol products from Novonesis; ROVIMIX® animal feed vitamins, Hy-D®, and CAROPHYLL® pigments from DSM-Firmenich; Adsee® adjuvants and crop protection surfactants from Nouryon; food-grade and pharmaceutical-grade gelatin, collagen peptides (Peptan® brand) from Darling Ingredients / Rousselot; pharmaceutical-grade excipients from Sasol, including LIPOXOL PEG waxes, NACOL/NAFOL fatty alcohols, and GALENOL self-emulsifying bases; and Glycamal EP (Glycerolformal) from Alteqo for pharmaceutical and veterinary applications.
Target Chemicals maintains a strategic presence across the Levant region with multiple operational facilities
Vision Statement
(Highest performing segments):
Syria represents a major future growth opportunity once sanctions are officially lifted.
Target Chemicals has developed what they describe as “an added value approach to our business offerings” through deep specialty knowledge. Their comprehensive service portfolio includes:
The company’s technical laboratory services and custom formulation capabilities (approximately 10% of business volume) serve as key business development drivers, enabling them to provide innovative solutions that reduce costs and complexity for clients.
Target Chemicals operates according to four foundational principles, each supported by thoughtful philosophical frameworks:
“It is our belief that our partners’ requirements are our first responsibility. Their ensuing needs must be serviced efficiently, promptly and accurately… we make sure that our decisions afford our partners the opportunity to make a fair profit.”
The company emphasizes that “Each one of our employees must be considered their own individual and as such we must respect their dignity and acknowledge their merits.” They commit to providing fair compensation, safe working environments, and equal opportunities for development.
“Our third responsibility is towards our communities. The impact we exert through the undertakings of our professional tasks should be mindful of our impact on society.”
“Our fourth responsibility is towards the business itself. For the business to be successful, the business must make a sound and sustainable profit.”
Competitive Advantages and Strategic Positioning
In an increasingly competitive landscape featuring global players like IMCD, Univar, Brenntag, and Azelis, Target Chemicals leverages several key advantages:
Their small, technical team enables faster cross-collaboration, trend identification, and rapid market response compared to larger, more bureaucratic competitors.
Superior service model that larger multinational distributors often struggle to match due to their scale and complexity.
Evolving laboratory capabilities that provide real value-added services for customers through custom formulation and technical support.
As a family-run business, Target Chemicals can “easily invest and sacrifice short term profit for long term gain,” providing strategic flexibility that public companies constrained by quarterly earnings pressure cannot match.
Target Chemicals maintains exclusive partnerships with leading global chemical companies, including:
FiberStar, Alteq, Synthomer, Emsland Group, BYK, Novonesis, Fragrance Oils, Jungbunzlauer, MEGGLE, Tate & Lyle, Nouryon, Aromsa, Dr. Suwelack Coffee, Henkel, InterFiber, Gelnex, Gelymar, Kalsec, and Dow
These partnerships span both regional Levant-wide arrangements and country-specific agreements, providing the company with a diverse and robust supplier portfolio.
